The Social category covers vital areas such as anti-discrimination, inclusion, youth development, and community service. Eintracht Frankfurt is actively involved in these areas, fostering an inclusive and supportive environment both within the club and in society.
Social Score 2024/25
Key Social Action Areas
Anti-Discrimination
Taking a clear stand and actively opposing all forms of discrimination is a fundamental part of the club’s identity.
Inclusion
Various programs and partnerships support an inclusive and diverse society.
Community Engagement
Characterized by a wide array of impactful projects and strong partnerships.
Workplace Standards
As an employer, Eintracht ensures a safe, healthy, and attractive work environment and promotes diversity.
Equal Opportunity
Eintracht promotes a diverse and inclusive work culture - recognized with the Impact of Diversity Award.
Health & Safety
Numerous programs support the physical and mental well-being of employees and players.
Fair Play
A culture of discipline, ethics, and mutual respect is central to Eintracht’s daily work.
Fans & Members
As a fan-centric club with deep roots, Eintracht maintains strong, ongoing dialogue with supporters.
Youth Development
The youth academy (NLZ) supports players’ holistic growth—both on and off the pitch.
Selected Projects and Key Figures
- Establishment of a dedicated contact point in the 2024/25 season for people who experience threatening, harassing, discriminatory or abusive incidents during their stadium visit.
- Creation of a CSR department to consolidate, professionalise and further develop all social engagement initiatives and projects.
- Recognition with the special “Building Bridges” Impact of Diversity Award for outstanding commitment to diversity and inclusion.
- Support for the International Weeks Against Racism through a range of activities and communication measures.
- Participation in Christopher Street Day (CSD) to raise awareness of anti-LGBTQ+ hostility and promote social acceptance.
- Participation in the Week of Freedom of Expression, including alongside ambassador Timothy Chandler.
- Participation in Stolperstein laying ceremonies in Frankfurt for the 16th time, as a sign of remembrance and responsibility.
- Delivery of the Spurensuche project, exploring the club’s and city’s post-war history.
- Signing of the Diversity Charter, underlining a commitment to an appreciative, discrimination-free environment.
- Recognition with the special “Building Bridges” Impact of Diversity Award for outstanding commitment to inclusion.
- Development of specialist disability fan support services to provide the best possible assistance and support for fans with disabilities.
- Creation of accessible workspaces and access to all areas of the ProfiCamp.
- Expansion of capacity for wheelchair users and their companions at Deutsche Bank Park and maxworx Sportpark.
- Provision of an inclusive Eintracht Frankfurt fan radio service, offering live commentary on the action via livestream and providing live, accessible coverage from Deutsche Bank Park or Stadion am Brentanobad at home matches.
- Collaboration with Köhler Transfer GmbH to provide free accessible transport to home matches.
- Use of sign language interpreters at home matches at Deutsche Bank Park to support deaf and hard-of-hearing fans.
- Signing of the Diversity Charter and active commitment to diversity, equal opportunities and an appreciative working environment.
- Support for Bolzplatzliga Frankfurt – an easily accessible recreational programme for children and young people up to the age of 17, promoting core values such as fairness, tolerance and non-violence.
- Collaboration with LitCam, particularly on the Lesekicker project to promote reading and language skills among children and young people.
- Participation in #RestartAHeart Day to raise awareness of defibrillators, as well as the delivery of AED and CPR training for employees.
- Public awareness campaign “Movember” in cooperation with Frankfurt University Hospital to promote men’s health.
- Partnerships with numerous regional small and medium-sized enterprises, including BildungsArena, to strengthen regional networks and services.
- Eintracht Frankfurt Football School on Tour – supporting young talent in close cooperation with the youth academy at Riederwald.
- Flagship project “Eintracht in der Region” to promote sustainability and physical activity through football in cooperation with local and regional stakeholders.
- Collaboration on the “Hawdalah celebration” at Römerberg to support the German-Jewish national team and demonstrate a vibrant, positive relationship with the Jewish community.
- Support for the “#WärmeSpenden” campaign with brand ambassador Mathias Beck – helping people experiencing homelessness in Hesse through targeted donations of goods and money during the winter months.
- A modern and attractive working environment through the construction of the new administrative offices, first occupied in 2021.
- Extensive employee benefits, including a free Jobticket, attractive leasing options and various discounts.
- Flexible working arrangements through the provision of home-office options.
- A wide range of training and development opportunities to support employees’ personal and professional growth.
- Regular club-internal events to promote exchange and team spirit.
- Recognition with the special “Building Bridges” Impact of Diversity Award for outstanding commitment to equal opportunities.
- Promotion of diversity and an inclusive corporate culture through targeted programmes and measures.
- Collaboration with the “FUSSBALL KANN MEHR” initiative to strengthen equality and fair development opportunities in professional sport.
- Continuous improvement of accessibility at the stadium and across all club facilities.
- Comprehensive medical care and regular health checks for players to ensure the best possible healthcare provision.
- Implementation of nutrition and fitness programmes to support players’ physical health, recovery and performance.
- Provision of ergonomic workspaces and health-promoting services for employees, supporting a safe and positive working environment.
- Deployment of a professional security team to ensure the safety of fans, players and employees on matchdays and at events.
- Delivery of targeted training programmes for players to promote rule-compliant behaviour, respect and fair play on a lasting basis.
- Communication and implementation of a binding code of conduct for players and youth talents to strengthen shared values and sporting integrity.
- Cooperation with the Hessian Football Association to jointly promote violence prevention, integration and fair play in amateur and professional football.
- A strong, active dialogue between the club and its fans, with fans involved in numerous topics.
- Joint delivery of a broad range of projects and programmes together with fans and members.
- Regular fan surveys to systematically gather feedback and further develop the club’s offering.
- Educational programmes for schools and museums at the Eintracht Museum, communicating historical and social topics in an age-appropriate way.
- Organisation of the “BildungsArena” to promote political education and social participation.
- Provision of a broad range of affordable tickets to ensure a socially accessible stadium experience.
- Holistic development at the youth academy (NLZ) at Riederwald – both sporting and personal, with a focus on education, values and individual development.
- Integration of the youth academy into Eintracht Frankfurt Fußball AG on 1 July 2023, further professionalising youth development and strengthening the performance pathway.
- A comprehensive child and youth safeguarding concept defining clear prevention, intervention and conduct guidelines.
